What This Tool Does
The Facebook Character Counter helps you verify your text length across Facebook's various content types, including posts, comments, ad headlines, and page descriptions. Each type has a different limit, and preset buttons switch between them.
While Facebook's post limit is generous at 63,206 characters, ad copy and page descriptions have much tighter restrictions. This tool shows whether your content fits, regardless of where you plan to publish it on Facebook.
How to Use This Tool
- Select a content type preset: Post, Comment, Ad Headline, Ad Text, or Page Description.
- Type or paste your text into the input field.
- Watch the character count and progress bar update in real time.
- Use the stats grid to check words, lines, and paragraphs.
- Copy the text when it fits within your chosen limit.
Why Character Limits Matter
Facebook applies different character limits depending on the content format, and exceeding them can cause text to be cut off or rejected entirely.
- The Ad Headline preset uses 40 characters. Longer headlines may be cut off in some ad placements.
- The Ad Text preset uses 125 characters, a common guide for primary text that shows without a 'See more' link.
- The Page Description preset uses 255 characters.
- Long posts are cut off behind a 'See more' link in the feed, so put the main point in the first lines. You can preview a long post's spacing before you share it.
- The Comment preset uses 8,000 characters.
Frequently Asked Questions
What is Facebook's post character limit?
Facebook allows up to 63,206 characters per post. However, posts are truncated in the feed after a few lines with a 'See more' link.
What is the Facebook ad headline limit?
Facebook ad headlines are limited to 40 characters for optimal display. Text beyond this may be cut off in certain placements.
Do emojis count as characters on Facebook?
Yes. Emojis count toward the character limit. Some emojis may count as more than one character depending on the encoding.
Is there a character limit for Facebook comments?
Yes, Facebook comments are limited to approximately 8,000 characters.
Is this tool free?
Yes, completely free with no account required.